Collectively, we spend huge sums of money on matchmaking, not to mention all the time and substantial emotional investment. Given that we usually rate products (like refrigerators) and services (like banking), this is new and fairly unusual territory for us.But as we explored the possibility of taking on this investigation, we discovered that 20 percent of our subscribers are either divorced or have never married, and might benefit from what we found.
They gave online dating sites the lowest satisfaction scores Consumer Reports has ever seen for services rendered—lower even than for tech-support providers, notoriously poor performers in our ratings. Well, finding a mate can be arduous and exhausting.
D., a junior fellow in economics at Harvard University.
In other words, there’s no incentive for them to make the experience speedy.
A whopping 44 percent of respondents who tried online dating said the experience led to a serious long-term relationship or marriage.
That kind of connection rate would shatter Hall of Fame records, at least in baseball.